The PM is talking up India as an investment destination. But where’s the money?

The PM is talking up India as an investment destination. But where’s the money?

The open question is why FDI performed so well under a government, which according to the orthodox narrative was socialist in its mindset and did not pursue economic reforms whereas it has languished somewhat under a successor government widely touted...
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Lower tax regime from Centre can reduce real estate prices up to 40%, says CREDAI

Lower tax regime from Centre can reduce real estate prices up to 40%, says CREDAI

In the last few years, the real estate sector has been plagued with a slowdown.(HT FILE) In the face of the slowdown of the real estate sector, the Confederation of Real Estate Developers of India (CREDAI), an apex body of...
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Four Trends Poised To Shake Up Digital Marketing In 2018

Four Trends Poised To Shake Up Digital Marketing In 2018

Pexels Looking back, several incredible advancements changed the way marketers operated in 2017. Automation started to crawl and then rose to its feet and took off in a sprint. Politics got heated, and brands chose sides, with everyone from Apple to...
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Tobacco cessation groups team up to discuss effects of marketing

Tobacco cessation groups team up to discuss effects of marketing

VINCENNES — The Daviess and Knox County Tobacco Prevention and Cessation Coalitions teamed up with the Indiana Youth Institute and Children and Family Services to host a community conversation about the effects of tobacco marketing on local youth. The Youth....
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Conversica Acquires Intelligens.ai to Give Small Business a Leg Up on AI Conversations

Conversica Acquires Intelligens.ai to Give Small Business a Leg Up on AI Conversations

Small businesses that can’t afford to hire data scientists and machine learning experts — and that’s probably most of them —  now have a sales and marketing AI virtual assistant scaled specifically to them. Conversica, a company supplying conversat...
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Digital marketing got a leg up in 2017

Digital marketing got a leg up in 2017

New trend: Several large brands are keen purely on digital marketing Many ad agencies hired more staff, set up separate divisions for the medium CHENNAI, DECEMBER 29:   Digital marketing in India is growing faster than any other medium. Some estimates...
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