Bringing Life To Small Businesses: An ‘Idea Guy’ Makes Entrepreneurship His Reality

Bringing Life To Small Businesses: An ‘Idea Guy’ Makes Entrepreneurship His Reality

For Tyler Deike, entrepreneurship isn’t just a career choice — it’s in his blood. Coming from a family through several generations of entrepreneurs  — and as the saying goes, “like father, like son,” before even learning to drive, Deike and...
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Meredith Schmidt of Salesforce: Small Business Is a Real Business Unit For Us, Not Just a Product

Meredith Schmidt of Salesforce: Small Business Is a Real Business Unit For Us, Not Just a Product

A few months ago during Salesforce’s annual analyst summit, I got the opportunity to spend a few minutes with Meredith Schmidt. Meredith serves as Executive Vice President & GM of Salesforce Essentials & SMB.  Salesforce Essentials consist of the ...
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Chicago Workshop Teaches Small Businesses about the Voice of the Customer

Chicago Workshop Teaches Small Businesses about the Voice of the Customer

The Voice of the Customer (VOC) grows louder every day. Customers can now share a bad experience easily with the world. They can take to social media, a website, blog, review sites, or forums to voice their discontent. Handle the...
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Small Business Thank You Letters Don’t Have to be Hard, See These 5 Samples

Small Business Thank You Letters Don’t Have to be Hard, See These 5 Samples

Sending a simple thank you letter goes a long way in strengthening strong and long-lasting business relationships. You might write to a hard-working employee that shows dedication and commitment to your business. Or you might write to a loyal customer...
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SOCIAL MEDIA MANAGEMENT FOR SMALL BUSINESSES: HOW TO DO IT

SOCIAL MEDIA MANAGEMENT FOR SMALL BUSINESSES: HOW TO DO IT

For many small business owners, social media is a burden or afterthought. It’s a time-consuming hassle that often gets left on the shelf. The internet has 4.2 billion users, 3.4 billion of whom are actively using social media. Clearly, social media managem...
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This Common Time-Waster Keeps Many Small Businesses From Growing

This Common Time-Waster Keeps Many Small Businesses From Growing

One of the best parts of becoming a small business owner is the opportunity to wear many different hats. One moment you’re an outbound sales expert, the next you’re an event planner. But one hat that you probably don’t want to...
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