Personalized Information Makes The Wine Marketing Focus Group A Thing Of The Past

Personalized Information Makes The Wine Marketing Focus Group A Thing Of The Past

An age-old marketing need is to identify a consumer base, its preferences, and the strength of a product’s message and presentation. In the past, the focus group was a most widely used method, which may or may not have been...
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Facebook makes another investment in India, backs social commerce firm Meesho

Facebook makes another investment in India, backs social commerce firm Meesho

NEW DELHI: acebook said on Thursday it has invested in Meesho, a Bengaluru-based startup promoting female entrepreneurship, marking its second investment in India. Ajit Mohan, vice-president and managing director, Facebook India, who made the announcement ove...
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Bringing Life To Small Businesses: An ‘Idea Guy’ Makes Entrepreneurship His Reality

Bringing Life To Small Businesses: An ‘Idea Guy’ Makes Entrepreneurship His Reality

For Tyler Deike, entrepreneurship isn’t just a career choice — it’s in his blood. Coming from a family through several generations of entrepreneurs  — and as the saying goes, “like father, like son,” before even learning to drive, Deike and...
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Finance Commission chief makes case for institutional mechanism to check fiscal deficit

Finance Commission chief makes case for institutional mechanism to check fiscal deficit

NEW DELHI: Finance Commission Chairman N K Singh Thursday made a case for setting up a “fiscal council” as an institutional mechanism to monitor fiscal consolidation roadmap of the Centre and state governments. He also said fiscal federalism is a.....
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Real marker for a business is the money it makes: Kunal Bahl, Snapdeal

Real marker for a business is the money it makes: Kunal Bahl, Snapdeal

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This Marketing Maven Makes Connections Through Creative Experiences

This Marketing Maven Makes Connections Through Creative Experiences

Opinions expressed by Entrepreneur contributors are their own. In this video, Entrepreneur Network partner C1 Revolution talks with Gabrielle Martinez, who specializes in experiential marketing to create a lasting impression at her company AgencyEA. Marti...
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