SOCIAL MEDIA MANAGEMENT FOR SMALL BUSINESSES: HOW TO DO IT

SOCIAL MEDIA MANAGEMENT FOR SMALL BUSINESSES: HOW TO DO IT

For many small business owners, social media is a burden or afterthought. It’s a time-consuming hassle that often gets left on the shelf. The internet has 4.2 billion users, 3.4 billion of whom are actively using social media. Clearly, social media management...
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A passion for small business is overrated – it won’t make you money

Passion? Oh, puh-lease. I oftentimes speak to people starting up their own companies. They’re “excited” and “passionate” and “overjoyed” to be entrepreneurs. Good for them. It’s important to be passionate. But that’s not the most important th...
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What is Fatigue and Why Does it Plague your Small Business Team? (INFOGRAPHIC)

What is Fatigue and Why Does it Plague your Small Business Team? (INFOGRAPHIC)

If you think you have to do a physically demanding job to get fatigued, think again. The fact is, sitting at your desk all day long can leave you fatigued, with other symptoms to go along with it. According to...
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Real marker for a business is the money it makes: Kunal Bahl, Snapdeal

Real marker for a business is the money it makes: Kunal Bahl, Snapdeal

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Marketing Is About More Than Just Marketing: How It Affects An Organization

Marketing Is About More Than Just Marketing: How It Affects An Organization

GettyGetty Marketing. It’s such a straightforward term — or is it? According to the American Marketing Association, the definition of marketing is “the activity, set of institutions and processes for creating, communicating, delivering and exchan...
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Ford’s Ranger rides again. But will it win in a crowded truck market?

Ford’s Ranger rides again. But will it win in a crowded truck market?

    Ford 2019 Ford Ranger Just weeks before Ford rolls out its new Ranger pickup, the automaker finds itself in a strange position: playing catch up on trucks. After eight years of ignoring the midsize truck market while Toyota...
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