Travel marketers to pour more ad dollars into digital: Where are they spending?

Travel marketers to pour more ad dollars into digital: Where are they spending?

Travel marketers in Asia Pacific (72%) are planning to increase digital ad spend this year. In particular, about 60% of travel marketers in the region plan on increasing digital ad spend on Facebook and Instagram, followed by programmatic display, mobile and...
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Small Businesses Are The Next Wave Of Fintech Focus

Small Businesses Are The Next Wave Of Fintech Focus

The war for fintech dominance in the consumer market is still waging, but a new battle line is forming as they set their sights on small businesses. And for good reason. There are 27.9 million small businesses in the U.S., accounting for...
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Who said stores are dead? These 5 retailers are investing billions of dollars in bricks and mortar

Who said stores are dead? These 5 retailers are investing billions of dollars in bricks and mortar

Though shoppers are increasingly spending more time and money online, that doesn’t mean retailers should ignore their stores. In fact, some of the biggest players in the industry are spending billions of dollars to remodel their existing shops, hoping to...
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Anne Chow, president of national business at AT&T Business, shares ways small businesses are using 5G.

Anne Chow, president of national business at AT&T Business, shares ways small businesses are using 5G.

“Maybe if you password-protect the Wi-Fi, they’ll leave,” Greg Erb’s colleague told him, referring to the car lurking in the parking lot at his workplace. Greg is the IT manager for the Girl Scouts Heart of Michigan. So, you can...
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Mega-mergers are not good for business, finance chief says

Mega-mergers are not good for business, finance chief says

Deciding to merge large companies can be disruptive and will likely cause problems for at least one of the firms involved, the chief financial officer of Zurich Insurance told CNBC Wednesday. Recent reports have suggested that German firm Allianz could be in...
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4 old school marketing techniques that are still relevant today

4 old school marketing techniques that are still relevant today

It’s easy to get caught in the fancy digital marketing strategies available these days. From social media, content, organic, paid, mobile and various more types of marketing, it is almost overwhelming to think about all the possibilities. With even mor...
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