Netflix Has Adopted Machine Learning to Personalize Its Marketing Game at Scale

Opinions expressed by Entrepreneur contributors are their own. Imagine having a conversation with your financial advisor. He can tell by your tone of voice or facial expression if something makes sense or if you disagree with something, and he can adjust accordingly. But wouldn’t it be odd if your advisor started making…

4 old school marketing techniques that are still relevant today

It’s easy to get caught in the fancy digital marketing strategies available these days. From social media, content, organic, paid, mobile and various more types of marketing, it is almost overwhelming to think about all the possibilities. With even more technological marvels on the horizon, it is downright impossible to predict where…

How CMOs Can Integrate The Voice Of Sales Into Their Marketing Process

As a CMO how often do you meet with your counterpart in sales? Probably not often enough. According to a survey by Demand Gen Report, 45% of sales executives meet with their marketing peers less than once per quarter. This lack of alignment between sales and marketing fuels an incomplete understanding of customers, and in…

Nursing Degrees and the Future of Healthcare

  Frequently we get notification from the news or read from daily papers that enlisted medical attendants (RN) or expert enrolled attendants are popular nowadays. At the point when individuals find out about enlisted medical attendants, the principal thing that comes into our psyches are those attendants who records your…

Modi govt set to meet electrification target, but millions still in darkness

Prime Minister Narendra Modi stormed to victory in 2014 on pledges to improve the lives of Indians, including bringing power to every citizen. Rural electrification became a cornerstone of Modi’s plan, which included connecting more than 18,000 villages by the end of this month. And with only a few left…

GST, demonetisation brought 1.8 million people under tax net: Govt official

India has informed the UN that the Goods and Services Tax reform implemented by it, coupled with the demonetisation of high-value currency notes, has brought 1.8 million more people into the income tax net. Additional secretary in the ministry of external affairs A Gitesh Sarma, addressing the ECOSOC Forum on…