What Are The Best App Marketing Strategies?

What Are The Best App Marketing Strategies?

Shutterstock What are the best app marketing strategies? originally appeared on Quora: the place to gain and share knowledge, empowering people to learn from others and better understand the world. Answer by Julia Tokareva, Software Development Consultant at RubyGarage, on Quora: If you have built a...
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Four Trends Poised To Shake Up Digital Marketing In 2018

Four Trends Poised To Shake Up Digital Marketing In 2018

Pexels Looking back, several incredible advancements changed the way marketers operated in 2017. Automation started to crawl and then rose to its feet and took off in a sprint. Politics got heated, and brands chose sides, with everyone from Apple to...
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As marketing data proliferates, consumers should have more control

As marketing data proliferates, consumers should have more control

At the Adobe Summit in Las Vegas this week, privacy was on the minds of many people. It was no wonder with social media data abuse dominating the headlines, GDPR just around the corner, and Adobe announcing the concept of a centralized customer experience...
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Sink Or Swim: How To Create Buyer Personas To Ensure Marketing Success

Sink Or Swim: How To Create Buyer Personas To Ensure Marketing Success

Shutterstock The world of marketing is much larger than it was 15 years ago. Marketing today includes not only TV and radio spots but also all aspects of online marketing — advertising, social media and video. Sadly, too many businesses waste time...
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Why Is Robert McKee’s Marketing Strategy The Only One That Works?

Why Is Robert McKee’s Marketing Strategy The Only One That Works?

Robert McKee teaches the art of storytelling in Amsterdam The only way that companies will be able to succeed in their marketing and sales efforts is to adopt a radical strategy that has rarely been used before: telling the truth....
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How To Find A Sponsor For Your Marketing

How To Find A Sponsor For Your Marketing

Shutterstock Ron Seaver, founder the National Sports Forum, is an expert on how to find a sponsor for your marketing. He created his conference in 1996 as a way for the different pro sports teams to come together to share...
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