Video Marketing Continues To Explode As The Way To Reach Customers

Video Marketing Continues To Explode As The Way To Reach Customers

Marketing via video is the biggest way to reach people today. It is nearly unstoppable. Instagram, the photo sharing app phenom acquired by Facebook for X billion announced IGTV this week to add one hour “long form” video options to...
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This Marketing Maven Makes Connections Through Creative Experiences

This Marketing Maven Makes Connections Through Creative Experiences

Opinions expressed by Entrepreneur contributors are their own. In this video, Entrepreneur Network partner C1 Revolution talks with Gabrielle Martinez, who specializes in experiential marketing to create a lasting impression at her company AgencyEA. Marti...
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Six Traits All Great Digital Marketing Leaders Possess

Six Traits All Great Digital Marketing Leaders Possess

Shutterstock Marketing is an extremely broad field that contains specialists and generalists. Generalists often lean toward strategy and specialists lean toward the execution of marketing tactics. However, this does not guarantee that a generalist is a good st...
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Travel marketing firm Sojern looks to expand SG workforce by 25%

Travel marketing firm Sojern looks to expand SG workforce by 25%

11/06/2018 Mon 09:17 in Asia Pacific by Staff Writer Sojern, travel’s marketing platform, has plans to make more hires in Singapore following the company’s growth in the Asia Pacific (APAC) region. Sojern launched its first Singapore office in March 201...
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Do You Love Getting Immediate Feedback? Try Marketing.

Do You Love Getting Immediate Feedback? Try Marketing.

Opinions expressed by Entrepreneur contributors are their own. In this video, Entrepreneur Network partner Business Rockstars sits down with Rick Silvestrini, VP of marketing at Hired, to talk about his experience at the company and his expertise on the ma...
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The Challenges Of B2B2C Marketing In Major Corporations

The Challenges Of B2B2C Marketing In Major Corporations

Shutterstock B2B2C marketing is one of the most challenging marketing environments. B2B2C entails a company selling to another company (let’s call this entity “the customer”) that is not the consumer of the product. The consumer is an individual requirin...
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